The Publishers tab displays all existing publishers and includes filtering options by status (Active, Inactive) and archive state (Archived, Non-Archived).
Key Table Columns:
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Publisher: Name of the publisher.
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Inventory Source: The ID and name of the associated inventory source.
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Actions: Options to pause, edit, view reporting, or archive the publisher.
Create New Publisher
Clicking the "Create" button opens the publisher creation screen.
Required Fields:
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Publisher Name: Name of the publisher.
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Type of Integration: Only "Open RTB" is currently supported.
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Publisher Revshare: Percentage of revenue share that will be subtracted before sending a response to SSP.
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Generate Inventory Source: Toggle this to "Yes" if you'd like to create a new Inventory Source as part of this publisher setup.
Once saved, an RTB Endpoint Link is automatically generated and displayed. This endpoint URL can be:
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Uploaded directly into the SSP.
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Shared with external SSPs for integration.
Inventory Source Tab
Inventory Sources define the supply pool that publishers feed into. The Inventory Source tab allows filtering by lookup term and publisher.
Key Table Columns:
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Inventory Source: Unique ID and name.
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Publishers: Count of publishers tied to the source (click to expand and view them).
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Actions: Edit, pause, or view associated data.
Create New Inventory Source
You can also create a standalone inventory source by clicking the "Create" button in the Inventory Source tab.
Required Fields:
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Name: The name of the inventory source.
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Publishers: Choose one or more publishers to associate.
Note: A publisher may only be associated with one inventory source. Attempting to assign a second one will override the original.